With the arrival of Intel’s 9th Gen Coffee Lake CPUs and Nvidia’s RTX 16-series graphics cards for laptops, Asus is looking to expand the Republic of Gamers market a little further than its usual brief. Since most of us use our laptops for much more than gaming alone, Asus wrangled up the design experts from BMW Group Designworks to help push beyond its usual 1337 style and incorporate some forward-looking technologies (read: lasers) into its designs. ASUS ROG is known far and wide for its signature style and colourway: red and black. But this gaming aesthetic is a divisive one. If you love it, great. But if you’re like me and prefer something a little more Scandinavian and acceptable to reach for during a meeting, you're probably going to end up looking elsewhere. And that sometimes means sacrificing gaming chops along the way too. But the gaming laptop audience is expanding, and aging, so gone are the days when Asus ROG would cater solely to moody teenagers. Instead it’s looking to mature its designs a little. Enter: ROG Face Off.
Syndicated from here: Asus’ BMW-design partnership is aiming for AR laptops with gesture-controlled lasers
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